AdTech intelligence news · 25.07.2026

Relevant reporting, without pretending every article is an event.

25 relevant AdTech analysis objects, separated from 4 verified events for 2026-07-25.

25 analysis objects4 verified events4 evidence objects

Analysis objects

Ranked reporting that passed relevance selection but not the verified event-object contract.

01 Mehak Jaini Appointed Head of Marketing at McDonald’s India (West & South)
adtechtoday.com · 24.07.2026art_42bbf5f3-5f8d-5512-bb69-254557775320
92.5
02 22feet Appoints Yash Dabi to lead its next phase of tech-led growth
adtechtoday.com · 24.07.2026art_ee7149f7-ec45-52e0-9ab6-2f8bf5b58363
92.5
03 SuiteDSP Introduces AI Decisioning to Optimise Every Programmatic Impression
exchangewire.com · 24.07.2026art_1fea9e6c-84b5-5d25-9fcf-bb9d421aec9e
89.5
04 FAST Is Neither OTT nor TV: Why the Industry Needs a New Lens
adtechtoday.com · 24.07.2026art_cbd68f0d-da89-5130-b5da-3d52bf5e10f4
89.5
05 The AMP Accords arrive, establishing definitions and standards of podcast measurement
rainnews.com · 24.07.2026art_d475995e-b08c-5fd6-ab80-61e19ac8645e
87.5
06 DooH: ECN bringt Account-Based Marketing ins Office
invidis.de · 24.07.2026art_8f032a6e-d49c-5e4b-8321-c3641d7a3742
84.5
07 Wipro Consumer Care acquires Good-Home & Eva brands from TTK Healthcare
adtechtoday.com · 24.07.2026art_f857dfc5-a6d3-5596-a685-d00db9419bf8
83.5
08 QMS @MilanoCortina26 Network Delivered Strong Brand Impact
dailydooh.com · 23.07.2026art_2893d48c-264d-5543-a326-8483359c4906
80.0
09 Why The Mall Still Matters
dailydooh.com · 24.07.2026art_4a01ff34-1013-5f70-8377-d915ac03ecb9
78.5
10 Gulf Oil bets on B2B storytelling without taking its eye off B2C biz
afaqs.com · 24.07.2026art_e456df46-145c-5901-8e77-90d847f23ece
78.2
11 Havas reports 2.5% organic growth in H1 2026; India among top markets
afaqs.com · 24.07.2026art_2d468e8f-0799-5b25-b36a-efb723c8088f
72.2
12 OEM vs In-App Advertising: Which Channel Drives Better Results?
blog.xapads.com · 24.07.2026art_6c5f5b7e-b8a7-53a5-bad8-b2be545a9f95
63.5
13 Adsquare enables activation using real-world data segments with Amazon DSP integration
adtechtoday.com · 24.07.2026art_6fa59421-839f-5141-a74e-ced5ebeabb31
53.5
14 How Warner Bros. Discovery Is Creating Value Out Of Dead Air With Pause Ads
adexchanger.com · 24.07.2026art_0b44ca6d-c53a-5fe5-a18f-4744e70cd507
50.5
15 TV For Free?; Retail Media Goes Wholesale
adexchanger.com · 24.07.2026art_7d0e1cf2-f07f-598a-b48d-d1dca5be3481
50.5
16 EU verhängt größte DMA-Strafe gegen Google – Konflikt mit Trump droht
onlinemarketing.de · 24.07.2026art_59c26189-f7fe-5334-92ad-ed11e5ff241f
48.5
17 EU verhängt größte DMA-Strafe gegen Google – Konflikt mit Trump droht
onlinemarketing.de · 24.07.2026art_adb21e4a-ff33-5004-ae8d-6f38000196f8
48.5
18 Dstillery and Canvas Worldwide Partner to Bring DS-1 Agentic Optimization to Live Campaigns
martechseries.com · 24.07.2026art_edc94dd5-b0de-5599-acd7-ffbdf1703c66
48.5
19 Household income exclusions spotted in Performance Max campaigns
searchengineland.com · 24.07.2026art_ca10df1a-2a9a-50ba-93dc-da4326d5a68d
45.5
20 Burger King taps retro TV nostalgia with Boomer King campaign
afaqs.com · 24.07.2026art_b1d719fc-00ea-5d65-bd94-88d4846cc2e0
39.2
21 The 7 layers of an AI-ready marketing operating system
martech.org · 24.07.2026art_b64b2cbb-de0a-5d49-b632-605ed07e2751
35.5
22 The Stack: AI, Ads & Antitrust
exchangewire.com · 24.07.2026art_f6ba63ea-2ce1-5520-b2b8-5897baf3ca30
35.5
23 APMA publishes roadmap for the future of affiliate marketing in the age of AI
martechseries.com · 24.07.2026art_3d92007a-4427-5a76-8b37-54d6ba2d17a0
30.5
24 Moments Vs Rituals: Traditional MMMs, Last Click Attribution ‘Dangerously Dishonest’
bandt.com.au · 24.07.2026art_4cdbf1c7-713b-54be-8287-7916b274ec9d
30.5
25 Powering DOOH 2026: Sydney and Melbourne
dailydooh.com · 24.07.2026art_8666c53d-f48b-56ff-a921-065419dc7f6d
30.5