Partnership · verified event object
Havas Play, Havas’ culture-first agency network specialising in sport, entertainment, gaming and fandom, has partnered with gaming advertising platform iion to give brands across ANZ and APAC a faster way to create and deploy interactive, playable advertising across gaming, digital, and social environments. The partnership will see iion become Havas Play’s exclusive technology partner and […] The post Havas Play taps iion for new playable advertising offering across ANZ and APAC appeared first on Adtech Today .
| Event ID | evt_eb4719df-434e-5b1c-8b9e-e6c086cfaa1f |
|---|---|
| Cluster ID | cls_506743e9-2833-5175-99ab-ab632eb7a176 |
| Event type | Partnership |
| Status | |
| Primary company | Havas |
| Known monetary value | Not disclosed |
| Event Impact | 20.0 |
|---|---|
| Evidence Strength | 8.0 |
| Source Quality | 15.0 |
| Confidence | 7.5 |
| Freshness | 7.0 |
| Upstream Relevance | 3.7 |
OBJECT → STABLE ID → SOURCE → RELATION → TIMESTAMP
Every claim remains linked to the underlying reporting object.
“The partnership will see iion become Havas Play’s exclusive technology partner and […] The post Havas Play taps iion for new playable advertising offering across ANZ and APAC appeared first on Adtech Today .”evd_9051bbc4-bfa4-5c05-80ad-6928a01d3721
All reporting objects attached to this event.