Product launch · verified event object
8th September, 2026 — Innovid, the leading omnichannel advertising platform, today announced its integration with Meta ads MCP (Model Context Protocol), bringing secure, conversational workflows to Meta advertisers through NIVO, Innovid’s AI. As a Meta ads MCP partner, Innovid is helping shape how enterprise marketers adopt the next generation of agentic AI workflows. Across early enterprise testing, Innovid has used the integration to summarise campaign health, identify performance […] The post Innovid Expands NIVO with Meta Ads MCP Integration to Bring Connected AI Workflows to Social Advertising appeared first on Adtech Today .
| Event ID | evt_8d039c0c-4c9b-5317-b80a-2a5160203258 |
|---|---|
| Cluster ID | cls_61d91f5a-5cab-596f-a25c-57e4b60c9f6e |
| Event type | Product launch |
| Status | announced |
| Primary company | Innovid |
| Known monetary value | Not disclosed |
| Event Impact | 18.0 |
|---|---|
| Evidence Strength | 8.0 |
| Source Quality | 15.0 |
| Confidence | 7.5 |
| Freshness | 7.0 |
| Upstream Relevance | 4.7 |
OBJECT → STABLE ID → SOURCE → RELATION → TIMESTAMP
Every claim remains linked to the underlying reporting object.
“Innovid Expands NIVO with Meta Ads MCP Integration to Bring Connected AI Workflows to Social Advertising”evd_87172339-1b7d-58e8-846f-1b4ca36cf24e
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