Partnership · verified event object
The Trade Desk has officially expanded its programmatic advertising partnership with Netflix, integrating the streaming pioneer’s ad-supported inventory into its premium media marketplace. Powered by Kokai, The Trade Desk’s advanced AI-driven buying platform, the expansion gives advertisers direct, scalable access to Netflix’s global audience. Previously restricted to individual private agreements, Netflix’s premium video inventory is […] The post The Trade Desk Expands Premium CTV Advertising Access with Global Netflix Integration appeared first on Adtech Today .
| Event ID | evt_7d924bcb-4416-5164-8ab5-96b65cee6eb5 |
|---|---|
| Cluster ID | cls_1bbdaea0-a947-5e43-8710-5e0df4566211 |
| Event type | Partnership |
| Status | |
| Primary company | The Trade Desk |
| Known monetary value | Not disclosed |
| Event Impact | 20.0 |
|---|---|
| Evidence Strength | 8.0 |
| Source Quality | 15.0 |
| Confidence | 7.5 |
| Freshness | 7.0 |
| Upstream Relevance | 4.3 |
OBJECT → STABLE ID → SOURCE → RELATION → TIMESTAMP
Every claim remains linked to the underlying reporting object.
“The Trade Desk has officially expanded its programmatic advertising partnership with Netflix, integrating the streaming pioneer’s ad-supported inventory into its premium media marketplace.”evd_e4cb1303-e6a1-5fc7-9437-a9b6799b1984
All reporting objects attached to this event.