Partnership · verified event object
London, UK – 24 July 2026: Permutive, the leading agentic data collaboration and activation platform, today announced its partnership with Adform, the integrated advertising platform built for the agentic age, to enable the direct activation of publishers’ first-party data. The partnership provides a turnkey path for publishers to leverage their owned audiences across programmatic campaigns, […] The post Permutive and Adform Partner to Give Publishers Identity-Flexible Activation Across DSP and SSP appeared first on Adtech Today .
| Event ID | evt_516b2485-32e2-52a9-8a6c-a3405b69accf |
|---|---|
| Cluster ID | cls_f1423a4d-553c-594a-ace7-744a692896fb |
| Event type | Partnership |
| Status | announced |
| Primary company | Adform |
| Known monetary value | Not disclosed |
| Event Impact | 20.0 |
|---|---|
| Evidence Strength | 8.0 |
| Source Quality | 15.0 |
| Confidence | 7.5 |
| Freshness | 7.0 |
| Upstream Relevance | 4.3 |
OBJECT → STABLE ID → SOURCE → RELATION → TIMESTAMP
Every claim remains linked to the underlying reporting object.
“London, UK – 24 July 2026: Permutive, the leading agentic data collaboration and activation platform, today announced its partnership with Adform, the integrated advertising platform built for the agentic age, to enable the direct activation of publishers’ first-party data.”evd_dc5ff539-f8d0-547d-a852-a82d9b9208af
All reporting objects attached to this event.